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5 Benefits of Hiring a Digital Marketing Virtual Assistant

digital marketing tasks

A VA  for digital marketing is an important piece in the development of any business in this era.

Entrepreneurs should have very clear their digital marketing strategies to boost the growth of their company.

It is important to note that the effective functioning of marketing strategies requires a lot of time and repetitive tasks.

But again, digital marketing represents a lower investment and greater effectiveness for the development of companies compared to traditional marketing.

This is where a virtual assistant specialized in digital marketing comes into the picture.

Integrating a VA into your Digital Marketing Team

You create strategies with your team or your partner,  but you will need a trained person to implement them.

Hiring a marketing VA is an investment that allows you to free up time while tasks are getting done.

This person will make sure that everything goes as it should so that every day you get closer to achieving the goals set for your business.

Virtual Assistants Can Manage Several Tasks

Remember that a virtual assistant is a person who works remotely and can be an incredible support for your marketing team.

Is not necessarily a full-time employee so you can hire virtual assistants for specific marketing campaigns.

Sometimes what happens is that you already have a great team managing marketing but they can’t deal with everything; in this case, you may consider hiring a marketing virtual assistant!

It is also common to see startups having great teams but that cannot handle all tasks… You may also consider hiring a virtual assistant who specializes in digital marketing for this type of scenario; they are already trained people who will go directly to do the work it needs to be done.

digital marketing

Let’s review some of the essential benefits of hiring a virtual assistant specialized in digital marketing:

#1 Content Creation

We’ve talked about it before, a business without optimized content is one of the mistakes many entrepreneurs make.

This happens because they either don’t know enough about digital marketing, or they don’t have the time.

Instead, a VA can take care of the content for your website, this includes creating blog posts and page content; creating designs for your page and for posts on social networks, writing email marketing campaigns, newsletters, and much more.

Virtual assistants can cover all the content needs that your company has to position itself in the market.

#2 Research

One of the most important aspects before even thinking about content creation is market research; this includes research on keywords, hashtags, competitors’ strategies, market trends for your industry, best affiliate marketing alternatives.

Including the research that is necessary to write original blog posts, is part of the tasks that a virtual assistant specialized in digital marketing performs.

You will notice that all these tasks are as necessary as they are time-consuming; time that you can have off so you can dedicate to the tasks that require your immediate attention and energy.

#3 Community

While online positioning is necessary and effective, so are the relationships you develop with your clients; that is a point you cannot overlook if you really want to grow your business. Whether your business is B2B or B2C, you are always interacting with people, and the best way to grow your business is to develop solid and lasting relationships.

That’s why it’s important to listen to what people are saying about your brand, what your customers are needing, and how to go the extra mile so that your customers have a wonderful experience when they get involved with your brand. This not only maintains your customer’s loyalty but they represent recommendations that will become new customers at some point.
Your virtual assistant maintains your brand image and position it in the mind of your niche.

digital marketing

#4 Productivity

The data indicates that remote workers are not only as effective as employees on-site, but they are also more likely to increase the productivity of your business during their tenure.

Remote workers have as much time and space as they like to create an adequate work environment and by being in control of the situation, they can be more productive than on-site workers.

Additionally, if they have time management tools, they can see an increase in their productivity, this thanks to techniques like Pomodoro and some tools that keep their attention focused on the activities with music that isolates the external sounds, combined with time management tools, promotes attention on the tasks and ends up doing everything more effectively.

#5 Cost-effective

This is a general benefit for all types of virtual assistants but it is so important that it’s always worth bringing to attention.

With a VA  you don’t need to pay for medical or life insurance, you don’t need to pay for equipment, chairs, desks.

They already have all this, you don’t need to pay for electricity or internet services and you are not obligated to have a contract with a virtual assistant, so at any time both of you can finish the job with nothing to tie you down.


In addition to all this, if you hire a virtual assistant in the same time zone, you are saving yourself problems in communication and you can have more effective meetings with your assistant.

As you can see, a virtual assistant is one of the best investments you can make when you think about growing your business.

If you would like to learn more about the benefits of a virtual assistant, book a call with Claudia right now and start leveraging the expansion of your business!

  • Looking to scale your business more quickly?
  • Are you overloaded with administrative tasks?
  • Would you like to free up more time for business strategy?
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