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45 Marketing Tasks to Outsource to Virtual Assistants


There are many marketing tasks that can be outsourced to virtual assistants in Latin America. In fact, they are a great way to grow your business, especially in this digital age.

We know that it is not easy to run a business, let alone have the time to accomplish all the daily business activities. That’s why outsourcing certain tasks to virtual assistants can give you the extra time you need to focus on the most critical issues. As we said before, if your goal is to grow your business and increase your digital presence, a good way to do it is to delegate marketing tasks to a virtual assistant.

Now, it is important to mention that marketing tasks can be very varied and require specific knowledge and skills. That’s why we’ve created a list of the most common marketing tasks that can be outsourced to virtual assistants in Latin America, organized by category, all of them essential to boost your business growth.

Email marketing tasks

One of the main digital marketing strategies is email marketing. It is a good way to connect with customers and keep them informed about your products and services. In addition, many of the email marketing tasks can be automated, which saves time and effort, moreso if your virtual assistant is the one who does it for you. Among the email marketing tasks you can outsource to virtual assistants are:

  1. Email management and filtering.
  2. Setting up autoresponders (like MailChimp, HubSpot, Autopilot) to send automatic replies to customers.
  3. Database and email list building. Maintaining an updated email list for newsletters, ads, offers, follow-ups, and more.
  4. Sending greetings, invitations, reminders, offers, etc.
  5. Creating and sending newsletters.
  6. Creating and sending follow-up emails.
  7. Editing and proofreading emails.

email marketing

Business and administrative tasks

Marketing also requires some administrative tasks that help increase productivity. However, administrative tasks may be tiresome and time-consuming. While you focus on mission-critical tasks, your virtual assistant can complete these cumbersome administrative tasks.

  1. Scheduling meetings and events.
  2. Planning and arranging business trips.
  3. Providing customer support by email, chat and phone calls.
  4. Managing and processing purchase orders.
  5. File storage and organization for cloud services, printed documents, spreadsheets, presentations, PDF and much more.
  6. Transcription of video and audio files.
  7. Lead generation. Searching, targeting, and filtering prospects, outbound telemarketing, creating lead magnets.
  8. Customer relationship management.
  9. Calendar management.

Finance and accounting tasks

As in any business, finances are essential to ensure success. A good marketing budget can help you determine which marketing expenses you can reduce to generate more leads. Here are some of the marketing-related financial tasks you can outsource to virtual assistants in Latin America.

  1. Bookkeeping.
  2. Inventory management.
  3. Expenditure management.
  4. Budgeting; profit and cost estimation.
  5. Invoicing for customers and suppliers.
  6. Preparing sales reports. Analyze productivity, growth opportunities, cost reduction.
  7. Preparing financial statements, profit and loss statements, income statements, cash flow statements.
  8. Managing and paying bills related to the business.


SEO tasks

Search Engine Optimization, or SEO, is a great strategy to increase web traffic and conversion rate. A virtual assistant from Latin America can help you increase your visibility and improve your search engine rankings. This can be done by simply delegating these SEO tasks:

  1. Creating and designing websites and blogs.
  2. Creating and updating content.
  3. Keyword research to improve visibility and relevance score.
  4. Optimizing the website for mobile devices.
  5. Social media management.
  6. Creating and managing accounts; Twitter, Facebook, LinkedIn, etc.
  7. Posting content, videos, images, surveys.
  8. Sharing content.
  9. Moderating comments.
  10. Networking; forums, groups, and other networking platforms.
  11. Collecting customer feedback and replying to comments.
  12. Creating Facebook groups and fan pages.
  13. Managing complaints from customers.
  14. Creating digital campaigns; storytelling, ads, contests, influencer content.
  15. Traffic analysis; analyze trends, customer interests, PPC strategies, effectiveness.
  16. Other analytics. Competitor analysis.

Other marketing tasks you can outsource to virtual assistants

You can delegate other digital marketing tasks to Latin American virtual assistants. Such tasks require specialized knowledge and focus on designing and editing other multimedia formats. By delegating these tasks, virtual assistants can help you grow your business and improve brand awareness.

  1. Media creation. Video, audio, images, GIF, presentations, etc.
  2. Graphic and web design. Creating landing pages, logos, banners, icons, infographics, etc.
  3. Audio and video editing
  4. Image editing
  5. Podcast setup and insertion on a blogpost, iTunes, Spotify, SoundCloud, etc.

Start outsourcing these 45 marketing tasks to your virtual assistant now

Find the best virtual assistants in Latin America here! There is Talent offers you a productive, high-quality virtual assistant service at an affordable price. If you are still not sure what benefit virtual assistants can offer your business, we invite you to read our blog for more details. And if you are ready to grow your business, do not hesitate to contact us!


  • Looking to scale your business more quickly?
  • Are you overloaded with administrative tasks?
  • Would you like to free up more time for business strategy?

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