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Benefits of Hiring Virtual Assistants in Latin America

Virtual Assistants in Latin America

Especially since the pandemic, Latin America has become a hub for entrepreneurs using virtual assistants. Along with the drastic changes the pandemic brought to our world, we must mention how it transformed our work life. It gave us the perfect opportunity to experience working from home, and let’s be honest, most of us loved it! 

Remote working and hiring others to do the same can save you time and effort. A perfect reflection of this transition is the fact that the demand for Virtual Assistants in Latin America through offshore agencies increased 41% in 2020.

This blog will provide you with 10 reasons why hiring Virtual Assistants in Latin America will have a positive impact on your company. 

1. Virtual Assistants in Latin America are closer to the U.S compared to any other place

If while remote working you had to deal with issues like workers missing a Zoom meeting or getting confused with a deadline; it was probably because of time-zone variations. Hiring a VA in the Philippines or India is an option to consider, but one challenge you will be facing is the 13-hour time difference. 

One way to avoid this is looking at options to work with Virtual Assistants in Latin America since in most cases they will only be a couple of hours ahead of your time zone.

2. Virtual Assistants in Latin America and their positive attitude 

Among the traits that best characterize Latinos, we must highlight two special attributes. The first one is their optimism, most Latin Americans believe that their life will continually improve, rather than focusing on the possibility of things going wrong. This explains their friendly and positive personality. 

These are two important characteristics you need to consider before hiring a virtual assistant; keep in mind that your worker’s attitude has a direct impact on your business.

Virtual Assistants in Latin America

3. Outstanding personal service

Important transnational BPO companies have opened their business in Colombia, home of some of the happiest people in the world.

What has made Colombia so attractive to companies like Teleperformance is the Colombian warmth and kindness, which has resulted in excellent customer service. 

4. Working with Virtual Assistants in Latin America is more affordable   

Hiring a VA in Latin America can save entrepreneurs anywhere from 40%- 75% on expenses compared to hiring one based in the U.S. This is a relevant factor business owners take into account when searching for talent outside of their home country.

5. Experienced professionals

There are several tasks Virtual Assistants in Latin America can perform for your company, some of those tasks are cold calling, content creation, lead generation, social media management, etc. 

If you want to save time training your VA, we have great news!

Latino VAs are highly trained and have work experience in the use of tools and software platforms. This makes their work exceptional and training less complicated.

6. Cultural closeness 

As mentioned before, the U.S and Latin America are very close to each other. This not only changes time zones but also the cultural influence that exists between the two regions. 

This makes communication easier and works ethics to be more similar.

Virtual Assistants in Latin America

7. Bilingual Virtual Assistants in Latin America

Most Virtual Assistants in Latin America have an excellent English level, but sometimes this is not enough for business owners who also need support for their Spanish-speaking clients. 

There is a large population of Spanish speakers in the U.S., so your clients could be among them. Your business strategy must consider those clients. 

8. Hand-picked professionals 

Latin Americans take their recruitment processes very seriously. If you choose to work with an agency like There is Talent, we will make sure we present you with the best VAs in the market depending on your needs and goals. 

This will save you time and make your decision process much easier.

9. Time efficiency 

We believe that the most significant benefit of hiring a virtual assistant is time-saving, by delegating specific tasks to your VA you can save anywhere from 10-40 hours a week. 

Remember: time is money, make sure you are spending your time wisely!

10. There is Talent makes the process of hiring Virtual Assistants in Latin America easier 

If you are considering hiring a VA, at There is Talent we can save you recruiting time by presenting you with the most professional VAs in Colombia.

We understand that hiring a virtual assistant is a big step for every entrepreneur, so we want to support you along the way.

Do you want to know more about our team and what they can do for your business?

Book a strategic call with our director Claudia and start enjoying the benefits of having the best Spanish-speaking VAs!


  • Looking to scale your business more quickly?
  • Are you overloaded with administrative tasks?
  • Would you like to free up more time for business strategy?

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